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Everything a Growing Pup Needs

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High-Quality Protein

Real Ingredients
Real chicken and beef - same quality as your family's dinner table, in every single tray.
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Nutrient-Rich Meals

Complete Nutrition
100% Complete and Balances nutrition for puppy development - growing bones, muscles and bright minds.
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Supports Immune Health

Real Ingredients
Includes Vitamin E and Zinc to support a healthy immune system.

Why Bonding in the First Weeks Matter

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of new pet parents report feeling overwhelmed in the first weeks and not getting adequate bonding time.

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The American Kennel Club's Chief veterinary Officer advises at least 5-7 days off when welcoming a new dog.

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of workers at pet-friendly companies report increased engagement and productivity after time with a new pet.

Advice for New Puppy Parents

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Build Emotional Attachment Early

New puppies form emotional bonds with their owners much like human infants with parents. This early attachment sets the foundation for long-term trust and security throughout your dog's life.

 

Source: akc.org

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Routine Is the Foundation of Confidence

Puppies thrive on structure. Establishing consistent feeding, potty, and sleep schedules from day one teaches what to expect and builds confidence - preventing behavioral issues down the road.

 

Source: khpet.com

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Bring It Up at Work

Over 80% of Millennial and Gen Z pet owners see pets as family and expect employers to offer pet-related benefits. 42% of employees have called in sick just to care for a pet - formal pawternity leave promotes honesty and wellbeing.

 

Source: airvet.com, businessinsider.com

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